Posted: July 22nd, 2016

Our forum topic focuses on a trend in advertising we’ve all noticed – direct-to-consumer (DTC) advertising of prescription drugs.

Our forum topic focuses on a trend in advertising we’ve all noticed – direct-to-consumer (DTC) advertising of prescription drugs. There is a Point/Counterpoint discussion on pages 360-361 of your text and you may use that as a starting point for responding to the following: Should prescription drugs be advertised to the general public? Why or why not? What are the risks and concerns? What are the benefits?

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